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85% of businesses aren't using buyer persona research "effectively" - Content Marketing World*

Call them your target market, target audience, or buyer persona - nailing down who your ideal customer is, plays a pivotal in the direction and success of your marketing campaigns.


To better understand your target market and create more effective marketing campaigns as a result, download The buyer persona bible today and discover:

  • What your persona's goals and challenges are
  • How you can better tailor your marketing campaigns
  • What it takes to generate sales from your persona research

The guide also contains a free DIY buyer persona template for you to complete, plus, a best-practice example for you to follow. Download the guide to make more effective marketing campaigns today.

*Content Marketing Institue


Download the guide